Drupal

This article is part of a series on the top ten sites in different industry verticals built on Drupal. Though there are a lot of famous and influential websites, their popularity or lack of it on the web as per their Alexa ranking is a bag of surprises. These are the top ten media sites in Drupal according to their Alexa ranking as of 26th July 2016.

Businesses are engaging in different innovative strategies to develop and deliver various digital marketing experiences across the market. Marketing strategies are spirally evolving. From a personal door-to-door marketing concept, the strategy has moved to wider mass marketing while delivering personalized content. Omnichannel marketing is about providing this experience consistently over all channels.

The process of converting information into a digital format is known as Digitization. Here the information is organized into units called bits which can be individually addressed. This binary data is processed by computers and other devices having the capacity to compute. Digitizing information makes it easier to save, access and share across various platforms to any place in the world.

If you have finalized your decision to build (or revamp) your organization’s website by using Drupal - one of the most flexible, scalable and efficient Content Management Systems in the world - it is now time to make yet another difficult decision i.e. choosing a Drupal vendor to take it ahead.

In this era of instant publishing, media organizations with a massive amount of assets such as photographs, PDFs, graphics and videos require the means to centrally store and process them in order to share them across multiple websites. Media companies have to manage and distribute relevant digital content across these multiple locations in the right size, with the appropriate titles and with the necessary copyright information.

Drupal is an open source, free-to-use content management framework that has been written in PHP. It is distributed under the GNU General Public License that assures the end-user the freedom to copy, modify and share the architecture in accordance with his/her requirements.

Drupal is a free and open-source content management system that runs on PHP. Today, the Drupal community is backed by over a million developers and users. Several high profile websites including the top government websites in the world runs on the Drupal Framework. But why are so many institutions and businesses switching over to Drupal? Drupal offers the best features and flexibility to build a vibrant website which is safe and secure. Here are 8 reasons why you should use Drupal for your next website:

From schools to prestigious universities; Drupal is the preferred content management system for many higher education institutions across the world. In fact, today, almost 71 out of 100 top universities in the world including Harvard University, Stanford University, and Cambridge run on Drupal.

Businesses have been approaching their consumers with a new-found confidence ever since mobile commerce or m-commerce revolutionized the way business transactions are carried out. M-commerce is a relatively new concept and can be defined as “Business transactions that are made through or by using a mobile device." In fact, with the rapid surge in the use of mobile devices over the past few years, businesses have made mobile commerce a top priority.

The holiday season is getting closer and that is our excuse to go shopping or rather shop from the convenience of our home or office. The ease and efficiency of Smart phones are encouraging consumers to make use of mobile commerce services to pay their bills, make online purchases, book tickets and conduct banking transactions.

Over the years, the use of mobile devices have grown manifold, and people no longer use mobiles only to make and receive calls. In fact, mobile shopping has become a common phenomena for the modern shopper. The mobile has become man’s constant and reliable companion and assists us in many tasks, and consequently, the number of applications and functions on a smartphone have also increased.

Discover how India's m-commerce landscape is flourishing, riding the wave of mobile shopping. Explore the transformative role of Drupal in empowering this growth and revolutionizing the e-commerce experience for Indian consumers.

There has been a sea-change in the way people across the world browse the Internet. Over the years, there has been a proliferation in the devices used to access this deluge of websites.

Thanks to the tremendous advancement in technology, today we can shop, pay our bills, book tickets and transfer funds through our mobile phones. Now we don’t have to pull out our laptop and wait for it to open in order to make purchases or pay bills, do we? Life has become much easier and quicker; you could say that now we have the world at our finger tips!

Every marketer and entrepreneur would be familiar with the fact that if you need to attract consumers to your products or services, your website has to be mobile-friendly. For, example you probably are now reading this article on your smart phone, gotcha!! Consumers love to browse products even in their spare time - I know I do! And every time consumers want to search products, they prefer to do it from their mobile phones, which offers more convenience.

Painting a picture or composing music is something we associate with creativity instead of website development. Even the job titles such as 'UX analyst', 'software developer' and 'Drupal developer' does not give readers an inkling of an idea that it is creative work. However, building websites and applications is a lot like a work of art; the final product should be a harmonious collection of information that not only appeals to but also captivates the viewers. It should appeal to the viewer’s aesthetic sense so that they will enjoy browsing through the website. It is also an art of getting into the mind of the user to place content in such a way that even a first time user can easily find what they want rather than being cumbersome to use the application.

The digital publishing industry is growing leaps and bounds as a result of the extensive use of various smart devices. In fact, publishing e-magazines offers several benefits such as less investment, low production costs, minimum inventory storage costs, and most significant of all, the possibility to build a stronger global customer base.

In this digital age, how does a media organization effectively manage the massive volume of images, graphics, videos and photographs that it gets access to every single day? This inevitably throws up a whole lot of questions.Does the company have a copyright for a particular image? Does the company give image credits? How can the organization know who is tracking the image and how many times it has been already used? Quite often, companies use the time-consuming and laborious method of making calls to determine the answer to these questions. Needless to say, it's an absolute waste of effort and resources.

Digital Asset Management (DAM) refers to the processes and tasks an organization follows to effectively manage, recover, share and distribute their digital assets or files. Today, Digital Asset Management has proven to be a crucial resource for marketers. By utilizing a vast array of digital assets, marketers can easily communicate brand messages across a rapidly-changing digital landscape.

If your agenda is to build a new web project, real quick and real fast, Drupal, the open source platform for web content management, is the one that you should embrace. Drupal has powered millions of websites across the virtual universe inclcuding those of large organizations including the White House, Economist, Al Jazeera and World Economic Forum. With a large number of Drupal themes and modules freely available, you are guaranteed to rush through your web project in a flash.