Blog

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| 4 min read
Businesses are engaging in different innovative strategies to develop and deliver various digital marketing experiences across the market. Marketing strategies are spirally evolving. From a personal door-to-door marketing concept, the strategy has moved to wider mass marketing while delivering personalized content. Omnichannel marketing is about providing this experience consistently over all channels.
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| 3 min read
Security Audits play a crucial role in an organization’s ongoing effort to address security concerns. After identifying any potential security issues, remedial steps need to adopt; in fact, a Security audit is one of the first steps that need to be taken. No organization in its right mind would want to leave its websites vulnerable to hacking, and conducting a security audit is the best way to tackle security issues.
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| 5 min read
Digital trends are evolving and transforming quite rapidly. Digital marketers can monitor what is being viewed, for how long and how often. Being able to analyze what content works, what doesn’t and see the sale conversions should help in making a strategic marketing plan that is agile. Drupal known for its flexibility and scalability, is a great tool for building an amazing digital marketing platform.
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| 3 min read
E-commerce businesses depend on electronic transactions to receive payment from customers for products and services. The massive volume of electronic transactions has lead to a rise in fraudulent activities. As per the data released by Global Fraud Attack Index TM, the number of attacks by fraudsters increased by 163 percent in 2015, rapidly growing two and a half times in a three-quartered period. Credit card fraud impacts all those involved in it: the consumer whose credit card information is stolen, the merchant from whom the product is purchased, the bank that enables the transaction and the issuer who is obliged to protect its cardholders. In this dynamic e-commerce landscape, as merchants constantly sell their products through multiple channels and provide different payment methods to cater to local customer needs, keeping abreast of fraud risks is a challenging task. Riskified provides a flexible fraud prevention solution for enterprises.
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| 5 min read
Media websites are large and heavy configurations due to the enormous amount of data, including videos, images, etc., and need a robust content management system to fulfill the expectations from it. A media house is no different from other businesses and monetization is a crucial factor that needs to be considered before going online. Of course, other areas also need attention such as responsiveness, content management, etc.
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| 5 min read
E-learning is rapidly transforming the education sector around the globe. A large number of corporations and educational institutions are switching over to e-learning due to the convenience and effectiveness it offers. E-learning is particularly useful for organizations that have offices in multiple locations and require an effective training solution that connects people at any given time, helps them achieve new competencies, launch new services/ products or improves skill sets, thus accelerating enterprise transformation and maximizing ROI.
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| 5 min read
The healthcare industry is facing multiple challenges and is looking for robust solutions to solve these problems. A looming problem that needs immediate attention is how to create open lines of cross-communication between doctors in diverse practices. This will ultimately help physicians to interconnect and improve the overall care of patients.
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| 4 min read
We are happy to inform that, we have completed the the first phase of the project on creating a standardized Drupal curriculum for Drupal companies as planned. We have compiled and published our Drupal training curriculum on the groups.drupal.org wiki under the Curriculum and Training group. We are now looking to get feedback from other Drupal companies and Drupal developers on the curriculum and the training materials.
How does SEO Work
| 5 min read
An efficient online sales and branding strategy requires an attractive, professionally designed website. Your business website goes a long way in creating an impression on your customers and prospective buyers. In addition to sales, your corporate website should also convey the appropriate brand message across to your target audience. A combination of website aesthetics with higher search engine rankings is necessary for an excellent web strategy.
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| 5 min read
The process of converting information into a digital format is known as Digitization. Here the information is organized into units called bits which can be individually addressed. This binary data is processed by computers and other devices having the capacity to compute. Digitizing information makes it easier to save, access and share across various platforms to any place in the world.
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| 3 min read
Drupal is one of the most preferred Content Management Systems in the world, and needless to say, Drupal 8 is greatest release of Drupal till date. When it comes to Drupal 8, it makes things a lot easier for the digital marketer, with its power, easy usability and superior technology. According to the official website Drupal.org, Drupal 8 offers the following options for marketers:-
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| 3 min read
As a dedicated Drupal company, Zyxware Technologies is all set to bring out a well-packed training syllabus for Drupal. There is a widely-held misconception in the web development world that Drupal is not easy to learn. However, We, in Zyxware, firmly believe that Drupal is for everyone who loves web development. Infact, there is no need of coding knowledge to develop a website in Drupal. So, one of our key objectives is to let the world know that learning Drupal is pretty easy; it is not rocket science as many believe it to be.
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| 5 min read
DrupalCon Asia: A significant moment in the history of Drupal Mumbai was surely on cloud nine, with DrupalCon Asia painting the city red in waves of excitement, diversity, and sheer vibrance. The three-day event, held from February 18-21, 2016, in IIT-Bombay, featured high-value summits, interactive knowledge sharing sessions, Birds of a Feather (BOFs) sessions, high-calibre presentations, workshops, training, and week-long code-sprints.
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| 5 min read
It is extremely vital to introspect a bit before you get on the path to redesigning your website. You need to have sufficient clarity on what you want to achieve by doing this. Is your website about buying products? Are customers required to fill out an application form? Is it about subscription to a newsletter? By getting clarity on the actions your users need to take while visiting your website, it becomes easier to create the website’s framework or information architecture.